Gen Z has grown up in the age of technology. The generation values diversity, inclusion, transparency and social responsibility. Since we have grown up around technology and have different values than...
“Celebrities have been endorsing brands since the dawn of advertising. Today’s group of actors, athletes, musicians and influencers are more than just spokespeople, but rather brand owners. Meaning...
Caught in a paradox between romance and lack of commitment, “situationships” are the emotional reckonings of Gen Z dating culture. Stuck in a gray area, we are left confused trying to navigate complicated...