it’s officially hot bey summer
Beyoncé has proven once again why she will always be Queen B. Yesterday morning the world was graced with the reveal of Beyoncé as British Vogue’s July 2022 cover star. Within seconds Beyoncé officially broke the internet and all of us fans and fashion lovers alike went wild. Her majesty is gracing the cover photographed by Rafael Pavarotti sitting atop a red horse wearing a black velvet gown by Maison Alaïa, a dramatic black feather headpiece by Harris Reed and Vivienne H. Lake and earrings by Eddie Borgo. This internet-breaking look all came together with the collective creative vision of British Vogue’s Editor in Chief, Edward Enninful, Beyoncé’s stylist, Marnix Marni and Beyoncé herself.
The magic only continues as you gaze upon the other photos from the cover shoot. While each photo captured is a masterpiece in its own right, there were a couple of standout moments that must be recognized. One includes Beyoncé casually sitting on a huge disco ball wearing sequined leggings, a corset and a red silk train by Harris Reed. The ensemble is paired with pink platform boots by Harris Reed and Roker Atelier and accessorized with another fabulous feather headpiece by Harris Reed and Vivienne H. Lake and a Tiffany & Co. necklace.
Of course there’s no way we can’t also give a round of applause to her all gold look where she is adorned in head-to-toe haute couture Schiaparelli and looks nothing less than an out-of-this-world goddess.
The creative direction is described as “retro futurism.” It is “a fashion fantasia spun from the tropes of club life during the last century’s final quarter. Mirror balls, light boxes, headdresses? Of course. A horse on the dance floor? Certainly. A motorcycle for her to adorn in Junya Watanabe leathers and Harris Reed & Roker boots? Why not.”
Designer and artist, Harris Reed, posts on Instagram speaking on the personal significance of this shoot.
“I grew up watching her videos in my room, getting every dance move down to the best of my ability, singing, crying and dancing, trying so hard just to luminate even 5% of the light she shines onto this world,” he wrote. “I used her music blasting in my headphones as the bullies said whatever they wanted to me in the playground, as I kick stepped and spun with her music blasting in my ears, helping me escape to another world, a safe world, a world of freedom! This one’s for my queers and people stepping out into this world being nothing less than who they truly are, loud, proud, and turning heads by using fashion as their weapon to invoke change, conversation and hope!”
If you thought it couldn’t get any better than this….wait for it…she’s releasing a new album! Beyoncé will be releasing her seventh studio album on July 29 titled “Renaissance” which will be her first full album since her 2016 “Lemonade.” While we don’t know for sure what songs will be on the track, there is speculation that the 1970s to 1980s aesthetic of her cover shoot is correlated to the musical direction of her album. In his article about the cover star, Edward Enninful describes how he felt when listening to upcoming music:
“Soaring vocals and fierce beats combine and in a split second I’m transported back to the clubs of my youth,” he wrote. “I want to get up and start throwing moves. It’s music I love to my core. Music that makes you rise, that turns your mind to cultures and subcultures, to our people past and present, music that will unite so many on the dance floor, music that touches your soul.”
Her cover story screamed glam rock with a ‘70s disco flare, and I for one won’t at all be disappointed if Beyoncé is entering her Studio 54 era. No matter what she ends up delivering, we already know it’s going to be an absolute serve and we are so ready for it. Welcome back Queen B, we missed you!